Media Kit
The Cumberland Plateau’s dominant marketing is 99.3 MIX/WPBX-FM Radio. 99.3 MIX does extensive music research, tremendous on-air promotions, unique contests, listener participation and community involvement. MIX 99.3 will give its listeners the best radio station and its advertisers, the premier advertising vehicle on the Plateau.
Frequency:
99.3 (FM)
Power:
6,000 (Stereo)
Operating Schedule:
24 hours, Seven days per week
Format:
Adult Contemporary
Slogan:
The Plateau’s Best Variety
Market:
Cumberland County (Crab Orchard, Crossville, Fairfield Glade, Homestead, Mayland, Pleasant Hill & Tansi)
Coverage:
Seven County area including Bledsoe (Pikeville), Cumberland (Crossville), Fentress (Clarkange & Jamestown), Morgan (Wartburg), Overton (Livingston), Putnam (Monterey), Rhea (Spring City), Roane (Harriman, Kingston & Rockwood) and White (Sparta).
Target audience:
25-54 Women (Primary) / 25-54 Adults (Secondary)
News:
A fulltime local news staff that provides up to the minute coverage seven days per week. WPBX (FM) is an a ABC Radio News affiliate.
Weather:
Hourly weather updates including breaking severe weather and traffic updates.
Special Programming:
Nina Blackwood Absolutely 80’s, Birthday Bunch, Tennessee Titans, Lady Vols, Stone Memorial High School Sports, 5 O’Clock Flashback, Scavenger Lunch, Community Calendar and Remote Broadcasts
Area Coverage Map
